How PoolTables Scaled Their Business with a Cartlogic to Shopify Plus Migration


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better conversions rates
This popular pool table merchant needed to migrate from Cartlogic to Shopify Plus.
Industry
- Furniture
- Toys and Games
Services
- Cartlogic to Shopify Plus Migration
- Complex Customizations
- Custom Theme Devlopment
- Website Redesign
The Problem
Pooltables.com was in dire need of a modern platform to bring their brand to the next level. Coming from Cartlogic, they needed to make sure the platform and partner that would be able to keep their customizations while allowing the business to scale. Enter Fyresite.




The Solution
Pooltables needed to scale, and that’s what we offered them.
On top of the Cartlogic to Shopify Plus migration, our in-house team also executed a complete redesign with custom theme development, used a Fyresite custom tool to handle 100s of product variations, built a custom ERP connector app, and built a custom mini cart with logic and custom checkout modifications.
To help scale even more, many SEO/PPC optimizations were implemented, the most of important of which was site speed optimization.



